Privacy policy.

Social Anchor LLC ("Social Anchor," "we," "us," or "our") creates short-form video and operates social media accounts on behalf of our clients. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our website, contact us, become a client, or interact with us in any other way.

1. Who this policy applies to

This Privacy Policy applies to:

• Visitors to socialanchor.io
• Prospective clients who contact us by email, phone, web form, or scheduled call
• Current and former clients of Social Anchor
• Authorized representatives of our clients (employees, agents, on-camera talent)
• Anyone who corresponds with us in any other capacity

Social Anchor is a business-to-business service provider. Our services are directed to businesses and their authorized representatives, not to individual consumers.

2. Information we collect

Information you provide to us

• Contact details: your name, business name, role or title, email address, phone number, mailing address, and physical address where we may record videos.
• Payment information: when you become a client, you provide payment information through our payment processor, Stripe, Inc. Stripe handles your card details directly. We do not store full credit card numbers on our systems. We retain transaction records, invoice numbers, and the last four digits of your card for accounting, reconciliation, and tax purposes.
• Brand and content materials: assets you share with us so we can produce videos, including logos, brand guidelines, talking points, products to feature, scripts, and information about your on-camera talent or representatives.
• Communications: any messages, calls, or correspondence between you and our team, including the content of emails, text messages, scheduled calls, voicemails, and web form submissions.
• Account access credentials: when you authorize us to operate your social media accounts, you may share login credentials or grant us delegated access through platform-native tools. We treat these credentials with strict security standards described in Section 7.

Information collected automatically

• Web analytics: pages visited, time on page, referring URL, device type, browser, IP address, and approximate geographic location.
• Cookies: small text files used to recognize returning visitors and measure site performance. See Section 9 for details.

Information from third parties

• Calendly: when you book a call, Calendly transmits your name, email, scheduled time, and any details you provided in the booking form to our team calendar.
• Social media platforms: when we manage a client account, we receive analytics, audience demographics, and content performance data from the platforms we post on (currently Instagram, TikTok, Facebook, YouTube, LinkedIn, X, and Threads).
• Stripe: we receive transaction metadata from Stripe for each payment processed, as described in Section 5.

3. How we use information

We use the information we collect for the following purposes:

• Service delivery: to provide the video production, social media management, and advertising services you hire us for.
• Recurring payments: to process monthly billing through Stripe in accordance with your service agreement.
• Communication: to schedule recording sessions, deliver work, discuss performance, respond to your questions, and coordinate renewals or changes to your service.
• Sales and prospecting: to respond to inquiries from prospective clients and to share information about our services.
• Service improvement: to understand how visitors use our site, identify what's working, and improve our offerings.
• Legal and accounting compliance: to maintain tax records, contracts, transaction history, and other records required by applicable law.
• Security and fraud prevention: to detect, prevent, and respond to fraudulent activity, unauthorized access, and other security risks.

4. How we share information

We share information with service providers who help us operate our business. Each of these providers is bound by their own privacy practices and contractual obligations:

• Stripe, Inc.: payment processing and recurring billing
• Google LLC (Google Workspace): email, calendar, and file storage
• pCloud AG: video file storage and handoff
• Slack Technologies, LLC: internal team communication
• Calendly LLC: call scheduling
• Netlify, Inc.: website hosting
• Other software providers we use to operate our business, including workflow automation, content research, and analytics tools

We share only what is necessary for each provider to perform its function. We do not authorize any of these providers to use your information for their own marketing or sale to third parties.

We may also disclose information in the following circumstances:

• When required by law, subpoena, court order, or other legal process
• To protect our rights, property, or safety, or that of our clients or others
• In connection with a business transaction such as a merger, acquisition, sale of assets, or financing, in which case we will require the recipient to honor this Privacy Policy
• With your direction or consent

5. Payment processing and Stripe

Payments are processed by Stripe, Inc., a third-party payment processor. Stripe collects, stores, and processes your card information in accordance with their own privacy practices and the Payment Card Industry Data Security Standard (PCI DSS).

Social Anchor does not store full credit card numbers, full bank account numbers, or full Social Security numbers on our systems. We retain only the transaction metadata necessary for accounting and reconciliation, including date, amount, last four digits of the payment method, invoice number, and Stripe transaction ID.

Recurring billing. Our service is billed on a recurring monthly basis on the date specified in your service agreement. Stripe will automatically charge the payment method on file each billing cycle. You may update your payment method, change your plan, or cancel your service at any time by contacting us. Cancellations take effect at the end of the current billing cycle.

Stripe's privacy policy is available at stripe.com/privacy.

6. Data retention

We retain personal information for as long as we have an active relationship with you and as needed to provide our services.

After our relationship ends, we retain certain records as required by law or to protect our legitimate business interests:

• Tax and accounting records: retained for the period required by applicable tax law (typically seven years).
• Contracts and transaction history: retained for the period required to resolve disputes, enforce our agreements, and comply with legal obligations.
• Marketing data: retained until you opt out or request deletion.
• Aggregated, de-identified data: may be retained indefinitely.

You may request deletion of your information at any time as described in Section 8. We will delete what we are not legally required to retain.

7. Data security

We use industry-standard measures to protect personal information, including:

• Encrypted transmission of data over the internet (HTTPS / TLS)
• Encrypted storage of sensitive credentials in a password management system
• Access controls that limit information to authorized team members
• Multi-factor authentication on critical accounts
• Regular review of our security practices

No system is completely secure. If we become aware of a breach that affects your personal information, we will notify you in accordance with applicable law.

8. Your rights

All users

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your information (subject to legal retention requirements)
• Withdraw consent where our processing is based on consent
• Object to certain uses of your information

California residents (CCPA / CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act and California Privacy Rights Act, including:

• The right to know what categories of personal information we collect, the sources, the purposes, and the categories of third parties we share with
• The right to request deletion of personal information we have collected
• The right to correct inaccurate personal information
• The right to opt out of the "sale" or "sharing" of personal information (Social Anchor does not sell or share personal information for cross-context behavioral advertising)
• The right to limit the use of sensitive personal information
• The right to non-discrimination for exercising these rights

EU and UK residents (GDPR / UK GDPR)

If you are located in the European Union, European Economic Area, or United Kingdom, you have additional rights under the General Data Protection Regulation and UK GDPR, including:

• Right of access
• Right to rectification
• Right to erasure ("right to be forgotten")
• Right to restriction of processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent where processing is based on consent
• Right to lodge a complaint with your local supervisory authority

Our legal bases for processing under GDPR include contract performance (for client services), legitimate interests (for service improvement and security), legal obligations (for tax and accounting), and consent (where required).

To exercise any of these rights, contact us using the information in Section 13. We may need to verify your identity before we can respond. We will respond within the timeframes required by applicable law.

9. Cookies and tracking

Our site uses cookies for essential functionality and to measure site performance. The categories we use:

• Essential cookies: required for the site to function correctly. These cannot be disabled.
• Analytics cookies: help us understand how visitors use the site so we can improve it. These are anonymized where possible.

We do not use cookies for cross-site advertising tracking or third-party retargeting. You can control cookies through your browser settings. Disabling cookies may limit some site functionality.

10. Children's privacy

Our services are directed to businesses, not to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us and we will delete it.

11. International transfers

Social Anchor is based in the United States. If you contact us or use our services from outside the United States, your information will be transferred to, processed in, and stored in the United States.

For transfers from the European Economic Area or United Kingdom, we rely on appropriate safeguards as required by applicable law, including Standard Contractual Clauses and the EU-U.S. Data Privacy Framework where applicable.

12. Updates to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, our services, or applicable law. We will post the updated policy on this page with a new "Last updated" date.

If we make material changes that affect your rights, we will notify you by email (where we have your email on file) or by posting a prominent notice on our site before the changes take effect.

13. Contact us

If you have questions, requests, or complaints about this Privacy Policy or how we handle your personal information, please contact us:

We aim to respond to all inquiries within ten business days.